Nowadays, when more than 89% of your target clients are online, traditional digital marketing strategies become an expensive and ineffective solution, especially in a populous, predominantly urban and suburban, tourism-centered city like Virginia Beach. That is why it is important for you to keep up with the latest digital marketing trends. A sound digital marketing strategy […]
Does My Law Firm Need a Digital Marketing Strategy?
Does your law firm need more clients, more cases, and a solution to get ahead of its competitors in Virginia Beach? Would you like to avoid the huge costs of TV, radio, and billboard advertising? If your answer to these questions is affirmative, then yes, your law firm needs a digital marketing strategy. According to […]
5 Ways Digital Marketing Can Help Fuel Your Business
Did you know that 75% of people needing legal services in Virginia Beach and throughout the country use online search before deciding which attorney or law firm to contact? This means that, unless you start investing in digital marketing, your target clientele is limited to the remaining 25%. Your potential clients use the internet for […]
What is Digital Marketing and How Does it Work?
Do you keep hearing that digital marketing can make your legal business famous in Virginia Beach, Virginia, but you have yet to understand what it is and how it works? The good news is, there are experts out there like those at Focus DMG who can help you take your business to the next level. […]
The Largest Mistakes Attorneys Make In Marketing Online
In today’s marketplace, it is of greatest importance that your company have an online presence. Key to distinguishing your company among others online, is avoidance of common mistakes. Eliminating mistakes is crucial in today’s business climate. Major online missteps made by law firms include- having an antiquated website, not making use of social media and […]
What’s The Difference Between SEO and SEM
The abbreviations SEO and SEM have been used indiscriminately since the growth of online searches and page rankings. Search Engine Optimization (SEO) is when organic, natural, editorial, and free search results in a search engine gain more traffic. However, Search Engine Marketing (SEM) relies on search engines with search listings that are paid for to […]
How Google’s “Possum” Might Affect Your Local Search Rank
Recently, an update was released by Google that is being called “Possum” by many local SEO experts. The update affects when and how your company listing shows up on Google searches. One search might be done producing no results of the company’s listing, then finding later after another check, that it has resurfaced. Hence, the […]